Product Placement Logo for TV Shows Launched
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Product Placement Logo for TV Shows Launched
TV channels must broadcast a new logo for three seconds at the start and end of shows which have been paid to include products, Ofcom has announced.
The logo, which will also be shown at the end of advert breaks, has been launched ahead of the introduction of product placement on 28 February.
Broadcasters will also air information films alerting them to the introduction of product placement.
However, it will continue to be banned for BBC shows
Full Story : BBC News - Click here
The logo, which will also be shown at the end of advert breaks, has been launched ahead of the introduction of product placement on 28 February.
Broadcasters will also air information films alerting them to the introduction of product placement.
However, it will continue to be banned for BBC shows
Full Story : BBC News - Click here
Re: Product Placement Logo for TV Shows Launched
They've brought this in to RTE already (Irish TV).
Dave.- Posts : 2648
Join date : 2011-01-26
Age : 32
Location : Castlederg, NI
Re: Product Placement Logo for TV Shows Launched
It happens a lot of US and Australian TV. Apple computers seem to crop up a lot as do Audi cars.
Can't wait to see the UK version. How are they going to get Brighthouse and Netto into TV shows. :606laugh:
Can't wait to see the UK version. How are they going to get Brighthouse and Netto into TV shows. :606laugh:
Bobby Roode- Posts : 328
Join date : 2011-01-26
Age : 42
Location : Manchester
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